{"title":"Shop All","description":"","products":[{"product_id":"untitled-jun5_23-11","title":"Growth Potion XL Max (8oz)","description":"\u003cp\u003e\u003cspan\u003eThe strongest. The boldest. Infused with DHT blockers and follicle revival boosters. Our high-powered, extra-strength formula in its largest size — for those who treat growth like a lifestyle. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eGrowth Potion is formulated as a luxury cream-based oil, giving it the richness of a mask with the convenience of an oil. Its velvety texture melts into the hair to:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eprovide deep, long-lasting hydration\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003esmooth and soften the strands\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003estrengthen the hair shaft\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003elock in moisture\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003erepair dryness and breakage\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eUse it as a daily growth oil, or apply a generous amount as a deep conditioning mask for 15–30 minutes on wash day.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":46704415670517,"sku":null,"price":34.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0752\/9234\/4565\/files\/16AF8772-3196-468E-84DC-6B73011FD3DB.jpg?v=1764987509"},{"product_id":"untitled-jun6_09-43","title":"Growth Potion™ XL | Original Formula (8oz)","description":"\u003cp\u003e\u003cspan\u003eMore of what your hair craves. Double the dose of our signature formula for loyal users who don’t play about their crown.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eGrowth Potion™ is formulated as a luxury cream-based oil, giving it the richness of a mask with the convenience of an oil. Its velvety texture melts into the hair to:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRitual Intention:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eprovide deep, long-lasting hydration\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003esmooth and soften the strands\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003estrengthen the hair shaft\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003elock in moisture\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003erepair dryness and breakage\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eShake. Apply. Grow.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":46705509826805,"sku":null,"price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0752\/9234\/4565\/files\/83220216-74EF-4467-B6DE-BF83C6438BB4.jpg?v=1764989292"},{"product_id":"growth-potion™-original-4-oz","title":"Growth Potion | Original (4 oz)","description":"\u003cp\u003e\u003cspan\u003eAlso known as “hair crack”… but make it clean, natural, and magic.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eGrowth Potion is a powerful oil-based treatment designed to stimulate growth, nourish the scalp, and strengthen hair from the root. This signature formula blends botanical oils and scalp-stimulating ingredients to support longer, fuller, healthier hair.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eShake. Apply. Grow.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRitual Intention:\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003c\/span\u003e\u003cspan\u003e• Stimulates hair growth\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003c\/span\u003e\u003cspan\u003e• Nourishes scalp + roots\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003c\/span\u003e\u003cspan\u003e• Reduces breakage + shedding\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":46705509925109,"sku":null,"price":18.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0752\/9234\/4565\/files\/59DBDD39-4B51-4855-A0E6-2BAEB23B3CCE.jpg?v=1764989540"},{"product_id":"growth-duo","title":"The Original + XL Max Strength Du","description":"\u003cp\u003e\u003cspan\u003eYour routine just got a powerful upgrade. This duo gives you the best of both worlds: the lightweight daily formula PLUS the extra-strength blend for deeper nourishment and intensive scalp care.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhat’s Inside:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✨ 4 oz Growth Potion Original\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePerfect for everyday use to maintain moisture, shine, and a balanced scalp.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✨ 8 oz Growth Potion XL Max (Extra Strength)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAn enhanced formula with boosted botanicals for deeper conditioning, richer nourishment, and advanced scalp support.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTogether, they help maintain:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e✔ A deeply nourished, hydrated scalp\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✔ Stronger-feeling strands\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✔ Reduced breakage\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✔ Better length retention\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✔ A fuller, healthier appearance over time\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✔ Consistent results with both daily + intensive use\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePerfect for:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• Protective styles\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• Natural + relaxed hair\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• Braids, wigs, sew-ins\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• Locs\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• Adults + kids\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• Anyone who wants both daily moisture and boosted strength in their routine\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHow to Use:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eUse the Original 3–5x weekly for regular scalp hydration.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eUse XL Max when you want a deeper conditioning boost or extra support in dry areas.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhy You’ll Love It:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis duo gives you flexibility — your everyday potion PLUS your Max Strength upgrade for days your hair and scalp need more.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Potion \u0026 Co","offers":[{"title":"Default Title","offer_id":46977707933941,"sku":null,"price":48.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0752\/9234\/4565\/files\/FullSizeRender.heic?v=1765047975"},{"product_id":"mini-max-bundle","title":"The Original + XL Duo Bundle","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Original + XL Duo Bundle\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e(4 oz Growth Potion Original + 8 oz Growth Potion XL)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eYour routine just got easier. This duo gives you both sizes so you can stay consistent with your scalp care—use the 4 oz for daily application and the XL bottle as your refill or long-term supply.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✨ 4 oz Growth Potion Original\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLightweight blend perfect for everyday nourishment and scalp moisture.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✨ 8 oz Growth Potion XL\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe same original formula you love — just more of it. Ideal for protective styles, families, or anyone who goes through their potion fast.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTogether, they support:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e✔ A hydrated, balanced scalp\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✔ Reduced breakage from dryness\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✔ Better length retention\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✔ Softer, shinier-looking hair\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✔ Consistent scalp care with no running out\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePerfect for:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• kids + adults\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• braids, wigs, sew-ins\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• natural or relaxed hair\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• locs\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• protective style maintenance\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHow to Use:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApply the Original 3–5x per week. Refill or switch to the XL when you need more product for long-term use.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhy Customers Love It:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIt’s the perfect combo: your daily bottle + your XL supply so you never miss a day of your routine.\u003c\/span\u003e\u003c\/p\u003e","brand":"Potion \u0026 Co","offers":[{"title":"Default Title","offer_id":46978872410357,"sku":null,"price":44.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0752\/9234\/4565\/files\/A5DAA71C-AB51-40EF-BE90-D2B765FD6535.jpg?v=1764991810"},{"product_id":"potion-pass","title":"The XL Max 3-Month Supply Bundle","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe XL Max 3-Month Supply Bundle\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e(Three 8 oz bottles of Growth Potion XL Max Strength)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eStay stocked, consistent, and in your routine with our 3-month supply of XL Max — the extra-strength formula designed to nourish the scalp deeply and support stronger, healthier-looking hair over time.\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis bundle includes:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✨ 3 Full-Size 8 oz XL Max Strength bottles\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePerfect for families, protective styles, heavy users, and anyone who wants long-lasting moisture and scalp support without constantly reordering.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBenefits you’ll love:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✔ Deep, long-lasting scalp nourishment\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✔ Enhanced moisture retention\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✔ Helps reduce breakage from dryness\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✔ Supports length retention\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✔ Ideal for braids, sew-ins, wigs, and long-term styles\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✔ Great value — your supply is covered\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHow to Use:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApply 3–5x weekly and massage into the scalp. Consistency is key — having a 3-month supply makes it easier to stay on track.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWho It’s For:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAnyone who wants the XL Max strength formula AND enough product to maintain their routine for months at a time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhy It Works:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eXL Max includes boosted botanicals for deeper conditioning and advanced scalp support — giving your hair routine a more powerful upgrade.\u003c\/span\u003e\u003c\/p\u003e","brand":"Potion \u0026 Co","offers":[{"title":"Default Title","offer_id":46978882470133,"sku":null,"price":99.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0752\/9234\/4565\/files\/DFEAE938-75FC-48D8-8E3D-A534DD119220.jpg?v=1764992766"},{"product_id":"potion-therapy","title":"Potion Therapy™| Hot Oil Treatment 1 oz","description":"\u003cp\u003e\u003cspan\u003ePotion Therapy™ is a rich, nutrient-packed hot oil treatment designed to deeply nourish, strengthen, and restore the hair. 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